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40 Ways to Use a Web Site

Description: 
Summary: Tips for providers on how to get the most out of the Internet

Seniors are one of the fast-growing group of people using the Internet, especially those seniors who are financially comfortable. They have the time and money to use the Web, and as they become homebound because of physical disablements and transportation problems, they can use it to stay connected with the rest of the world. The Web was once dominated by "techies", but recent research indicates that 43% of people currently using the Web are looking for healthcare information.

The children of the frail elderly, including the "Baby Boomers", are increasingly savvy about using the Web to research products and services from their homes. Long distance caregivers have special problems accessing information and staying in touch with their elderly relatives across the miles, problems which the Internet can help solve. This means long term care providers have an opportunity to develop some new ways of differentiating themselves and communicating with their customers!

Tell the World Who You Are

  1. Create an "on-line brochure" with photos, mission statement, facility history, religious and other affiliations, and basic information about services and facilities provided.
  2. Provide pictures showing building and room layouts.
  3. Post maps showing where the community and facility are located.
  4. Develop an on-line "facility tour" to guide visitors through the facility with a narrated series of photos.
  5. Describe your staff using photos and sound bites of managers talking about their backgrounds and care philosophy.
  6. Create video files showing staff caring for residents.

Demonstrate Your Quality

  1. Post references, letters, and testimonials from satisfied families.
  2. Post resident satisfaction survey results.
  3. Post favorable survey reports and news articles.

Handle Inquiries

  1. Provide e-mail links on your web site and set up internal processes to respond to e-mail quickly.
  2. Use automated e-mail response to provide immediate feedback to inquiries.
  3. Provide on-line glossaries of LTC terminology, guides to selecting providers, frequently asked questions, and other information of interest to prospective residents and families.
  4. Use on-line inquiry forms to collect pertinent information, find best times to call, and identify critical issues.

Retain Current Employees

  1. Communicate employee news and messages via e-mail.
  2. Post on-line employee newsletters.
  3. Give a pat on the back to employees by posting awards, photos, and notes about exemplary services and care provided.
  4. Provide information and links to local day care and other support services.
  5. Link employees to useful sites for research and other professional resources.
  6. Promote employee self-development with technology training and access to the Internet.

Attract New Employees

  1. Create on-line job postings.
  2. Provide on-line employment applications with automated e-mail response.
  3. Post testimonials from current employees.
  4. Provide information about the advantages of working in your facility and the personal rewards of working with the elderly.

Communicate With Families

  1. Create spots for families to send and receive e-mail from staff.
  2. Create spots for families to send and receive e-mail from residents.
  3. Post on-line family newsletters.
  4. Post your activity calendar, with links to pictures and other activity information.
  5. Post links to local community information, including local events, local weather, and information about local motels, restaurants, and other services.
  6. Create an on-line family library with articles on issues like organizing records and handling guilt.
  7. Use the Internet to involve families in care planning via e-mail, discussion groups, or chat rooms.
  8. Post individual resident information pages for family members with photos and other information about "their" resident, possibly in secured location which requires a password.

Differentiate Yourself in a Competitive Market

  1. Post long term care consumer news.
  2. Use e-mail lists to broadcast news and information.
  3. Use the Web in activities programs.
  4. Develop an e-mail "I'€™m OK" system for community-based seniors.
  5. Create discussion groups, list-serves, or interactive consulting services for families and home-bound seniors.
  6. Develop on-line support services for families caring for elderly people still in the community.
  7. Create on-line surveys for families and prospects to measure satisfaction and suggest areas for improvement.
  8. Turn a vacant room into a "surf room" for residents, families, employees, and community-based seniors with workstations made accessible to hearing or visually impaired people and those in wheelchairs.
  9. Host a local "Senior Site" or discussion group to connect you to local home-bound seniors who may need your services in the future.

Most local Internet Service Providers (ISPs) are able to handle the technical details of the activities listed on these pages, but they are unable to develop appropriate content. You will need to tell your ISP exactly what you want to get from your web site, and you will probably need to create the content material yourself or contract with someone who is savvy about both long term care and the Internet to help you do so.  

 

Tips for providers on how to get the most out of the Internet

A Little eHistory

Description: 
Summary: Written by Karen Stevenson and published in Quest Magazine, a publication of the Illinois Health Care Association

Have you heard of the Internet? Of course! Even if you haven'€™t been online you can'€™t avoid the articles on the World Wide Web, e-commerce, eTrade, eBay, and even eToys. Mainstream magazines now devote entire sections of their publications to "e-news". But the Internet is a relatively recent phenomena.

The Internet came to life as a result of the cold war. It occurred to people in the Pentagon that the US was vulnerable to an atomic strike which would wipe out its communications infrastructure. The best defense, it seemed, was to avoid having a single nexus of communication, but instead to have a scattered network of "nodes," each of which could communicate with all the others, automatically bypassing any nodes which didn'€™t work, in order to withstand loss of any part of the network. With that ARPANET (Advanced Research Project Agency Network) was born, initially as a military network. In 1969, the first four hosts were established, UCLA, Stanford University, UC Santa Barbara, and the University of Utah.

Initially, the network was designed to allow users to log on to all other computers on the network in order to share files, but in 1972, email software was developed, and email quickly became the most-used part of ARPANET. By 1984, there were 1,000 hosts, and usage had grown so much it was necessary to develop a system to keep track of the network'€™s sites, so the Domain Name System (DNS) was created. This system allowed the nodes to be given names, rather than cryptic numerical addresses, so Stanford University became stanford.edu to the users of the system, and the DNS automatically converted that name into the numerical address of their server.

By 1987, there were 10,000 hosts, and by 1989 there were 100,000 hosts on the network, all of which were military and educational sites. In 1990, the decision was made to open the network to commercial use, and the Internet as we know it today was born.

The Internet was still difficult for the average person to use, and required a fair amount of computer technical ability. Oftentimes, logging on to different computers was done using TelNet, which gave the user a plain black and white screen. The user had to log on to each computer, and keep track of the user ID and passwords, as well as the function keys and commands for getting around their system. Also, with over 100,000 systems attached, better methods of finding information were needed, and tools like gopher, and archie and veronica were developed to find and organize files. These tools would create lists of files for users to peruse, based on the subjects they requested. At this point all documents were plain text files, with no formatting of any kind.

The real transformation to the Internet came in 1991 when Tim Berners-Lee invented the World Wide Web. He developed a system using hypertext links which would allow users to read a document, and jump directly from that document to other related documents, by using these links. To create these hypertext documents, he developed a language called Hyper Text Markup Language or HTML. This development really fired the development of the Internet, and by 1992 there were 1,000,000 hosts, compared to 100,000 in 1989. By 1993, there were 2,000,000 hosts, and by 1994 there were 3,000,000.

In 1993, a software package, called a browser, was developed to make it easier for users to navigate the World Wide Web. It was called Mosaic, and was developed by a student at the University of Illinois, Marc Andreessen. He left the University the next year and started Netscape, which was the most widely-used commercial Web browser for many years, until it was eventually surpassed by Microsoft'€™s Internet Explorer.

Much of today'€™s jargon was first coined in 1992 and 1993, words like "cyber" and "surfing". Also coined at that time was the word "firewall", since the growth of the Internet had resulted in the need to develop better systems to protect privacy and prevent unauthorized access to private files. Encryption systems were being developed at that time, for the same reason, including Pretty Good Privacy (PCP).

Compuserve started up in 1989, and America On Line in 1992. Initially, both of these were closed systems, where users could log on to see their proprietary content for a fee, but the popularity of the Internet grew so much that by 1995 they were both forced to add Internet access to their systems. Their users, which had been paying a fee for the information they used, were now able to get much of it for free on the Internet, a fact which completely changed the way these companies did business.

By 1994, the Internet was really coming into its own. Online communities were created, like Blacksburg Village. Cybermalls began springing up and cyber banking was emerging.

With the good came the bad, and "spam" emerged. No one seems to know why it'€™s called spam, but the usual story is that it'€™s based on a song which had lyrics which consisted of nothing but the word "spam", sung over an over again. In other words, it was something which filled the airwaves with useless information. Another story is that it comes from the perception that Spam is a food with no nutritional value.

Spam became news when two lawyers, Cantor and Siegel, decided to advertise their program to provide green cards to aliens by filling every newsgroup they could find with postings advertising their services. Most of these newsgroups were on subjects which bore no relation to the subject, and the users of these services were enraged at being subjected to blatant commercialism. They retaliated by "flaming" the attorneys, or posting searing, negative comments about them. Although Cantor and Siegel sent their advertising to newsgroups, the word "spam" has come to include any unrequested commercial email solicitations.

With 3,000,000 hosts by 1994, new systems of organizing information were needed, and two Stanford students rose to the cause and created a directory called Yahoo. Yahoo was a directory which primarily depended on people contacting them to let them know what information was available, which they then organized somewhat like an online encyclopedia. Other developers were creating things called "worms" and "spiders" and "crawlers" which went out and searched for information and returned lists of sites by category.

By 1995, there were 6,000,000 hosts on the Internet, and there were 12,000,000 by 1996. By this time, all sorts of commercial applications were being developed, including FedEx'€™s package tracking services, Amazon'€™s online book store, American Airlines'€™ online ticket sales, and a host of others. Traffic had grown exponentially, and the cost of using the Internet was going down as Internet Service Providers (ISPs) went to flat monthly fees instead of hourly rates.

By 1997, there were 19,000,000 hosts, and the entities that track Internet usage decided they needed to find better ways to do so, so they changed they way they counted hosts, and host counts for years after 1997 are based on different methods. Tracking users is more difficult than tracking hosts, however, according the NUA Internet Survey, there were about 158,000,000 users on the Internet in March of 1999.

By 1999, almost all major business have a Web site, and many are transacting business or providing customer service online. Consumers are becoming comfortable buying products and services online, so online retailing has exploded. Email has consistently remained the highest volume usage of the Internet, and has become so pervasive that not having an Internet email address is a detriment to anyone in business. In short, the Internet has evolved in just a few years from something for "techies" and "geeks", to a part of mainstream America.

Sources:

A Brief History of the Internet, Barry Leiner, Vinton Cerf, David Clark, Robert Kahn, Leonard Kleinrock, Daniel Lynch, Jon Postel, Larry Roberts, Stephen Wolff, published by the Internet Society.

A Brief History of the Internet and Related Networks, Vinton Cerf, Internet Society.

Hobbes' Internet Timeline v4.0, Robert Hobbes' Zakon.

Keith Lynch's Internet Timeline.

Tim Berners-Lee's FAQ.

A Short History of the Internet, Bruce Sterling.

Summary: Written by Karen Stevenson and published in Quest Magazine, a publication of the Illinois Health Care Association

Have you heard of the Internet? Of course! Even if you haven'€™t been online you can'€™t avoid the articles on the World Wide Web, e-commerce, eTrade, eBay, and even eToys. Mainstream magazines now devote entire sections of their publications to "e-news". But the Internet is a relatively recent phenomena.

The Internet came to life as a result of the cold war. It occurred to people in the Pentagon that the US was vulnerable to an atomic strike which would wipe out its communications infrastructure. The best defense, it seemed, was to avoid having a single nexus of communication, but instead to have a scattered network of "nodes," each of which could communicate with all the others, automatically bypassing any nodes which didn'€™t work, in order to withstand loss of any part of the network. With that ARPANET (Advanced Research Project Agency Network) was born, initially as a military network. In 1969, the first four hosts were established, UCLA, Stanford University, UC Santa Barbara, and the University of Utah.

Finding Eldercare Information on the Web

Description: 
Summary: Tips to help you use this site and the rest of the Internet to access information related to eldercare and aging issues.

Getting Started

If you're new to this site, the best place to start is with the Site Map, where you can get an overview of the site structure. Alternatively, click on a topic area on the left side of each page, like Finance & Law to see links to subtopics. Of course, try a Search if you can't find what you're looking for.

Much of the information you need is regional in nature. Use the link to Regions (on the upper left side of most pages) to get to a list of regions, then select the region where the person who needs help lives.

Medicare

The Medicare in the United States will pay for the cost of many hospital, physician, and home nursing services, and some other healthcare services as well. Medicare is a federal health insurance program available to nearly everyone in the USA age 65 or over. Information about the program is located in the Finance & Law section of the site. The http://www.medicare.gov site has lots of additional information for consumers about the program, and what it covers.

Medicaid

Medicaid is a state-run program to cover health care costs of people who have little or no money. Because it's state-run, most information will be found in the individual states, although there is some general program information in the Finance & Law section.

State information available varies widely from state to state. Find the appropriate state in Regions and look for the sub-topic called Medicaid. You can also select the sub-topic Organizations and look for the state agency that runs the program. In some states it's easily identified as the Division or Office of Medicaid. If that doesn't help, try agencies with names like Human Services, Health Services, Medical Services, or Medical Assistance, or check the sites of the Areas on Aging. Another way to find information on Medicaid is to select Search, select the correct state and All Counties from the drop-down lists, and type in the word Medicaid.

Other State Services for the Elderly

Other state programs vary widely by state. Services may include financial assistance, property tax relief, utility cost relief, free or low cost legal services, housekeeping, meals and other in-home services, etc. In many states, an agency has been created specifically for overseeing aging services. Find the appropriate state in Regions and look under Organizations. Generally it's called the Department or Division or Office on Aging. If there is no such agency, look for agencies with names like Family Services, Social Services, or Human Services.

More information will be available at the sites of the Area Agencies on Aging. These aging services sites are often good sources of information on lots of aging issues. A good starting point for information about many types of services and programs specific to a state or local area is the Area Agency on Aging. Some of these regional agencies have information available on-line, and others can provide it if you call them.

License and Certification

When looking for health care facilities, you'll want to be sure you are working with licensed and certified providers. In many states, licensing is overseen by the Department of Health, and certification by the agencies that administer Medicare and Medicaid. In some states, the oversight agency has a name that includes the words Assurance, Quality or Licensing.

Several state provide lists of licensed facilities, like Licensed and Certified Health Care Facilities from the Minnesota Department of Health, which you will find on the page for Minnesota. Facilities are surveyed as a part of the licensing process. You may be interested in seeing survey results to help you assess the quality of a healthcare facility. Some states, like Massachusetts, have survey results on-line, Nursing Home Information for Consumers from the Massachusetts Division of Health Care Quality. In other states, you'll have to request these from the individual facility or from the state oversight agency. For nursing home surveys, try Nursing Home Compare, a database of nursing home surveys for all licensed facilities in the United States from the Centers for Medicare and Medicaid. You can look up facilities by state and city and see the results of the latest state surveys.

Individual healthcare professionals, such as doctors and nurses, are licensed by a state regulatory agency. You'll have to dig around to find out which agency does that regulation. It could be the Department of Health, or a Department of Regulation. You will want to make sure your healthcare professionals, especially anyone you use for in-home services, meet all state licensening standards.

Each state has a nursing home or long term care ombudsman program. The ombudsmen visit the facilities regularly and help residents and families register complaints or obtain information. You will find information about ombudsman programs at the sites of the aging services organization.

More Information

For other information, use the Search link at the top of every page, select the correct state and county and submit the form. This will bring up a list of organizations that serve that area which you can contact for more help. If there are lots of results, you can refine the search by typing in a key word or phrase to narrow the search.

You may want to check the Glossary to see a glossary of terminology used in this industry.

For more local information, try Yahoo's Local Page, which gives you news, weather, local maps, and a yellow pages where you can find other local services.

You'll need to know zip codes for some search engines. If you don't know the zip codes for the city you're researching, you can use the Zip Code/City Association from the U.S. Postal Service. You type in a city and state, and it returns a list of all the zip codes in that city.

Summary: Tips to help you use this site and the rest of the Internet to access information related to eldercare and aging issues.

Getting Started

If you're new to this site, the best place to start is with the Site Map, where you can get an overview of the site structure. Alternatively, click on a topic area on the left side of each page, like Finance & Law to see links to subtopics. Of course, try a Search if you can't find what you're looking for.

Much of the information you need is regional in nature. Use the link to Regions (on the upper left side of most pages) to get to a list of regions, then select the region where the person who needs help lives.

CyberHealth -- Ethics, Accuracy, and Privacy Concerns

Description: 

From a presentation given by Karen Stevenson Brown at the National Professional Geriatric Care Manager Annual Conference, September 2000.

Who Is Using the Web for Health Info?

  • 15,000+ Internet sites provide health information and services
    Source: Health on the Net Foundation
  • 25 million (38% of all Internet users) are ?HealthMed Retrievers?
    Source: Cyber Dialogue
  • 30 million Americans will go online this year for health information
    Source: Jupiter Communications

Who is Looking For Health Info on the Web?

Pie chart showing how many people are looking for health info on the Web by type of person

Source: Health on the Net Foundation (http://www.hon.ch)

Where Do They Look?

Pie chart showing where people are looking for health info on the Web

Source: Health on the Net Foundation (http://www.hon.ch)

What Do They Look For?

Pie chart showing what people are looking for in health info on the Web

Source: Health on the Net Foundation (http://www.hon.ch)

Whose Health Are They Researching?

Pie chart showing whose health people are researching when looking for health info on the Web

Source: Health on the Net Foundation (http://www.hon.ch)

Where Do They Get Info?

Pie chart showing where people are getting health info on the Web

Source: Health on the Net Foundation (http://www.hon.ch)

Did They Find Info?

Question %
Found useful info 96%
Found info in primary language 87%
Found what I was looking for 87%

Source: Health on the Net Foundation (http://www.hon.ch)

How Did They Use Info?

Question %
I discuss the drug info I find with my healthcare professional 57%
I discuss the results of my Internet searches with professionals 69%
I use email to correspond with providers 21%
I use Internet to seek second opinions 41%
I use email to correspond with patients 47%

Source: Health on the Net Foundation (http://www.hon.ch)

What Are We Worried About?

  • Only 39% of practicing physicians see the Internet as a valuable source of information for their patients
    source: Cyber Dialogue 1999
  • 50% of health information on the Web is unsourced and 7% is incorrect
    source: University of Michigan 1999
  • 92% of Internet users were uncomfortable about Web sites' sharing personal information
    source: Business Week, March 2000

Who's Watching Out For Us?

From a presentation given by Karen Stevenson Brown at the National Professional Geriatric Care Manager Annual Conference, September 2000.

Who Is Using the Web for Health Info?

  • 15,000+ Internet sites provide health information and services
    Source: Health on the Net Foundation
  • 25 million (38% of all Internet users) are ?HealthMed Retrievers?
    Source: Cyber Dialogue
  • 30 million Americans will go online this year for health information
    Source: Jupiter Communications

Who is Looking For Health Info on the Web?

Pie chart showing how many people are looking for health info on the Web by type of person

The Internet and Eldercare

Description: 

Will The Internet Improve Eldercare?

Many people become isolated as they age, due to the multiple diseases and disabilities that sometimes accompany the aging process and the resulting problems getting around or accessing transportation. This isolation can lead to declining physical and mental health. The resulting loneliness may also contribute to the all too familiar stories about older people who have been duped into writing checks for "loans" to friendly strangers or responding to slick pitches for non-existent or unnecessary products and services.

Sometimes the elderly are geographically removed from their children. A recent study by the National Council on Aging estimates there are nearly seven million adult children who live an hour or more away from the parents they are caring for. These adult children can't easily monitor the quality of care which is given, prevent strangers from exerting undue influence over their parents, or tell whether their parents are truly healthy, safe, and secure. That distance contributes to their worry, and to their guilt.

The Internet is playing an emerging role in mitigating some of the problems relating to caring for the frail elderly, by reducing the impact of distance and geography:

  • It can serve as a tool to connect isolated seniors to the world around them.
  • It can provide elders with easy access to health and care information from their home, on demand, at sites like the WellnessWeb and Eldercare Web.
  • It can connect elders to sites which provide them with entertainment and recreation, and provide a forum for social interaction with others who are isolated at places like The Third Age and Senior Com.
  • It can help home-bound seniors continue to contribute to society through the development of personal sites which make their expertise available to others. For example, Food and Life is written by Rosemary Fisher, a 79 year old woman who says she has been able to reverse her own osteoporosis through diet and help her husband to reverse his heart disease and fight dementia through diet.
  • It can provide caregivers with information about aging services in all parts of the country, information that is available any time of the day or night, regardless of the time zone of either the child or the parent. Eldercare Web is one site that provides this information.
  • It can serve as a vehicle for caregivers and healthcare professionals to easily stay in contact with elderly people who remain in their own homes, through e-mail, chat groups, "telephony", or even video applications.
  • It can make lifelong learning possible through distance education provided by hundreds of university sites.
  • It can develop new relationships, such as mentoring and intergenerational connections. The Service Corps of Retired Executives (SCORE) provides volunteer opportunities for retired executives to counsel businesses, and Generations United is part of a national network of intergenerational sites developing programs where seniors help young people and vice versa.

To make these things possible, more seniors need to be connected to, and comfortable using, the Internet. They will need the proper equipment, configured to adapt to their handicaps or impairments. They will need training on how to use the equipment and Web tools effectively. There are a number of studies and on-line initiatives to do this, such as the Senior's Computer Information Project and SeniorNet.

We've just scratched the surface. As the collective creativity of the people connected to the Web continues to grow, we'll see even more ways to tap into this new resource.

Will The Internet Improve Eldercare?

Many people become isolated as they age, due to the multiple diseases and disabilities that sometimes accompany the aging process and the resulting problems getting around or accessing transportation. This isolation can lead to declining physical and mental health. The resulting loneliness may also contribute to the all too familiar stories about older people who have been duped into writing checks for "loans" to friendly strangers or responding to slick pitches for non-existent or unnecessary products and services.

Sometimes the elderly are geographically removed from their children. A recent study by the National Council on Aging estimates there are nearly seven million adult children who live an hour or more away from the parents they are caring for. These adult children can't easily monitor the quality of care which is given, prevent strangers from exerting undue influence over their parents, or tell whether their parents are truly healthy, safe, and secure. That distance contributes to their worry, and to their guilt.

Bogus Canadian Internet Pharmacies: How to Protect Yourself

Description: 

The U.S. Food and Drug Administration (FDA) commissioned a study from a company called Cyveillance which states that of 11,000 "Canadian" Internet pharmacy sites they researched, most just redirect users to 1,099 sites that actually sell prescription drugs, and of the 1,009 sites that sell "Canadian" drugs, only 214 are actually based in Canada.

This raises many troubling questions and should justifiably frighten anyone buying drugs online, but little futher information was provided. I was not able to find any information about the study on the FDA web site at all, and only the press release is available on the Cyveillance site. The press release has been reproduced verbatim on numerous online and offline news outlets, but I only found one article, a story by Brian Krebs of the Washington Post, that seems to have dug further into the story (see it at http://www.washingtonpost.com/). Krebs tried to get additional information about the study, but was not able to find out which drug sites are actually located in Canada and was told by a FDA spokeperson that revealing that information would give Americans a "false sense of security" and that "as long as shipping medications into the United States remains illegal, the agency would continue to refuse to work with any entity supporting that activity."

I thought it would helpful to provide some tips to try to avoid problems when buying prescription drugs on the Internet:

1) Don't follow links in emails that offer Canadian drugs. One of the few bits of information in the press release was the fact that most of the bogus sites are only reachable via spam email links and cannot be found via legitimate search engine searches.

2) Many legitimate American sites will be be registered with the Verified Internet Pharmacy Practice service (VIPPS). Check their list at http://www.nabp.net/vipps/. Legitimate Canadian pharmacy sites can be found at the Canadian International Pharmacy Association (CIPA) at http://www.ciparx.ca/. If you don't see the site on one of these lists, you probably should avoid it.

3) CIPA also offers a list of tips on their web site to help ensure you are dealing with a legitimate Canadian pharmacy business, including suggestions to look for a Canadian Provincial pharmacy license number and a Canadian phone number (and to call that number to be sure it is legitimate). Consumers should also expect legitimate sites to require a prescription from a licensed physician.

The U.S. Food and Drug Administration (FDA) commissioned a study from a company called Cyveillance which states that of 11,000 "Canadian" Internet pharmacy sites they researched, most just redirect users to 1,099 sites that actually sell prescription drugs, and of the 1,009 sites that sell "Canadian" drugs, only 214 are actually based in Canada.

This raises many troubling questions and should justifiably frighten anyone buying drugs online, but little futher information was provided. I was not able to find any information about the study on the FDA web site at all, and only the press release is available on the Cyveillance site. The press release has been reproduced verbatim on numerous online and offline news outlets, but I only found one article, a story by Brian Krebs of the Washington Post, that seems to have dug further into the story (see it at http://www.washingtonpost.com/). Krebs tried to get additional information about the study, but was not able to find out which drug sites are actually located in Canada and was told by a FDA spokeperson that revealing that information would give Americans a "false sense of security" and that "as long as shipping medications into the United States remains illegal, the agency would continue to refuse to work with any entity supporting that activity."

Hacker Steals Information From Medical Records

Description: 

SecurityFocus.com revealed that a hacker broke into the University of Washington Medical Center's internal network earlier this year, and downloaded admissions records for four thousand heart patients. The hacker started in June, and continued until at least mid-July, before network administrators at the Seattle teaching hospital detected the hacker and cut him off. Security Focus reports that the medical center said they were unaware that patient records were downloaded, and elected not to notify law enforcement agencies of the intrusions.

The hacker said that all the data taken from these computers was taken over the Internet, and that all the machines were exposed without any firewalls of any kind. SecurityFocus.com reviewed portions of the databases the hacker downloaded. One of the files catalogs the name, address, birth date, social security number, height and weight of over four thousand cardiology patients, along with each medical procedure they underwent. Another file provides similar information on seven hundred physical rehabilitation patients. A third file chronicles every admission, discharge and transfer within the hospital during a five-month period.

SecurityFocus.com revealed that a hacker broke into the University of Washington Medical Center's internal network earlier this year, and downloaded admissions records for four thousand heart patients. The hacker started in June, and continued until at least mid-July, before network administrators at the Seattle teaching hospital detected the hacker and cut him off. Security Focus reports that the medical center said they were unaware that patient records were downloaded, and elected not to notify law enforcement agencies of the intrusions.

The hacker said that all the data taken from these computers was taken over the Internet, and that all the machines were exposed without any firewalls of any kind. SecurityFocus.com reviewed portions of the databases the hacker downloaded. One of the files catalogs the name, address, birth date, social security number, height and weight of over four thousand cardiology patients, along with each medical procedure they underwent. Another file provides similar information on seven hundred physical rehabilitation patients. A third file chronicles every admission, discharge and transfer within the hospital during a five-month period.

Most Web Users Looking for Health Information

Description: 

The Pew Internet Report has released a new survey that says that fifty-two million American adults, or 55% of those with Internet access, have used the Web to get health or medical information. The report shows that the Internet has become a truly powerful force in the way that many adults research health care information. Researchers said that users appreciate the convenience of being able to seek information at any hour, the fact that they can get a wealth of information online, and the fact that they can do research anonymously -- many said they had used the Web to get information about a sensitive health topic that is difficult to talk about. 42% of those who look for health information have bookmarked or saved a health sites as a "favorite place" so they can go back to it regularly.

54% of health seekers say they were searching for information on behalf of someone else, and the rest were looking on their own behalf. Women are twice as likely as men to be seeking material for a child, but men and women were equally likely to be seeking information on behalf of a parent or other relative.

People are taking the information they find to heart. 48% of these health seekers say the advice they found on the Web has improved the way they take care of themselves, 55% say access to the Internet has improved the way they get medical and health information. 47% of those who sought health information for themselves said the material affected their decisions about treatments and care, and half said the information influenced the way they eat and exercise. 36% of those who sought health information for someone else during their last online search say the material affected their decisions on behalf of that loved one and 70% said the Web information influenced their decision about how to treat an illness or condition. 50% said the Web information led them to ask a doctor new questions or get a second opinion from another doctor, and 28% said the Web information affected their decision about whether or not to visit a doctor.

There are concerns about the accuracy of online information, especially since so many people are making medical decisions based on that information. 86% of health seekers are concerned about getting health information from an unreliable source online. Nevertheless, 52% of users who have visited health sites think that "almost all" or "most" health information they see on the Internet is credible, and 64% say they had never heard of the Web sites they ended up consulting until they found them. In contrast, the Federal Trade Commission estimates that doctors review only about half of the content on health and medical Web sites and a University of Michigan study in 1997 found that less than 10% of the health sites they reviewed offered recommendations that were completely consistent with established guidelines in the medical community.

Privacy is a concern of many people looking for healthcare information. 85% are concerned that an insurance company might raise their rates or deny them coverage because of the health sites they have visited, and 52% are concerned that their employer might find out what health sites they have visited, even though most do their research from home, rather than from work.

The Pew Internet Report has released a new survey that says that fifty-two million American adults, or 55% of those with Internet access, have used the Web to get health or medical information. The report shows that the Internet has become a truly powerful force in the way that many adults research health care information. Researchers said that users appreciate the convenience of being able to seek information at any hour, the fact that they can get a wealth of information online, and the fact that they can do research anonymously -- many said they had used the Web to get information about a sensitive health topic that is difficult to talk about. 42% of those who look for health information have bookmarked or saved a health sites as a "favorite place" so they can go back to it regularly.

Operation Top Ten Dot Cons

Description: 

Fraud and abuse have migrated to the information age. The Federal Trade Commission (FTC), with four other U.S. agencies and consumer protection organizations from 9 countries and 23 states announced 251 law enforcement actions against online scammers in "Operation Top Ten Dot Cons." The top 10 targeted scams were:

  • Internet Auction Fraud
  • Internet Service Provider Scams
  • Internet Web Site Design/Promotions
  • Web Cramming
  • Internet Information and Adult Services
  • Credit Card Cramming
  • Multi-level Marketing/Pyramid Scams
  • Business Opportunities and Work-At-Home Scams
  • Investment Schemes and Get-Rich-Quick Scams
  • Travel/Vacation Fraud
  • Telephone/Pay-Per-Call Solicitation Frauds (including modem dialers and videotext)
  • Health Care Frauds

In one scam, defendants mailed $3.50 "rebate" checks to consumers. When consumers cashed the check, they were unwittingly agreeing to allow the defendants to be their Internet Service Provider (ISP), and the defendants started placing monthly charges on their telephone bills. The defendants made it nearly impossible to cancel future monthly charges and receive refunds. In another variation, consumers were billed for a Website page they didn't even know they had. Targeting small businesses and not-for-profit organizations, the scammers call and offer a "free" Web page, then start billing phone bills without authorization.

Fraud and abuse have migrated to the information age. The Federal Trade Commission (FTC), with four other U.S. agencies and consumer protection organizations from 9 countries and 23 states announced 251 law enforcement actions against online scammers in "Operation Top Ten Dot Cons." The top 10 targeted scams were:

  • Internet Auction Fraud
  • Internet Service Provider Scams
  • Internet Web Site Design/Promotions
  • Web Cramming
  • Internet Information and Adult Services
  • Credit Card Cramming
  • Multi-level Marketing/Pyramid Scams
  • Business Opportunities and Work-At-Home Scams
  • Investment Schemes and Get-Rich-Quick Scams
  • Travel/Vacation Fraud
  • Telephone/Pay-Per-Call Solicitation Frauds (including modem dialers and videotext)
  • Health Care Frauds

In one scam, defendants mailed $3.50 "rebate" checks to consumers. When consumers cashed the check, they were unwittingly agreeing to allow the defendants to be their Internet Service Provider (ISP), and the defendants started placing monthly charges on their telephone bills. The defendants made it nearly impossible to cancel future monthly charges and receive refunds. In another variation, consumers were billed for a Website page they didn't even know they had. Targeting small businesses and not-for-profit organizations, the scammers call and offer a "free" Web page, then start billing phone bills without authorization.

Health Hoaxes and Rumors Revealed

Description: 

The U.S. Centers for Disease Control and Prevention (CDC) has published a web site devoted to uncovering health hoaxes and rumors. This new site is intended to become a repository of information about the accuracy of health-related rumors and stories.

The U.S. Centers for Disease Control and Prevention (CDC) has published a web site devoted to uncovering health hoaxes and rumors. This new site is intended to become a repository of information about the accuracy of health-related rumors and stories.

SSA Unveils Online Social Security Application

Description: 

The Social Security Administration (SSA) has announced a new online application form for Social Security benefits. An applicant using the SSA web-site to apply for benefits can fill out the online application and send the information electronically to the agency, then can print and mail the form back, along with supporting documents.

The process is not entirely online, but it still should be a time-saver. Applicants will not need to make a preliminary trip to the SSA office to get the application form, and it makes it easier for people to ensure they have all the required documents and forms. The application process can be completed by mail, which eliminates the need to drive to the Social Security office. This could be a real boon for people who do not have easy access to transportation, those who have physical problems getting around, and family members who are trying to handle affairs for a relative from across the country.

The applicant must print a copy of the completed application form, sign it, and mail it or bring it to the address provided by Social Security. Along with the signed form, SSA also needs certain documents, such as a person's birth certificate, to establish eligibility for Social Security benefits. An applicant can either mail or take these items to Social Security. The electronic application will be stored on a database and automatically retrieved when Social Security receives the applicant's signed application.

Individuals must meet certain conditions in order to take advantage of the Internet retirement benefit application. For example, they must be at least 61 years and 9 months or older and plan to start receiving retirement benefits within four months.

The Social Security Administration stated that they are using the strongest commercially available encryption to ensure that an applicant's confidential information is secure as it travels over the Internet.

The Social Security Administration (SSA) has announced a new online application form for Social Security benefits. An applicant using the SSA web-site to apply for benefits can fill out the online application and send the information electronically to the agency, then can print and mail the form back, along with supporting documents.

The process is not entirely online, but it still should be a time-saver. Applicants will not need to make a preliminary trip to the SSA office to get the application form, and it makes it easier for people to ensure they have all the required documents and forms. The application process can be completed by mail, which eliminates the need to drive to the Social Security office. This could be a real boon for people who do not have easy access to transportation, those who have physical problems getting around, and family members who are trying to handle affairs for a relative from across the country.

Customer Service at Online Pharmacies Problematic

Description: 

Irving Levin and Associates conducted a survey of online pharmaceutical sites. The survey compares publicly traded companies PlanetRx.com, HealthCentral.com, and drugstore.com with real world stores CVS.com and Walgreens, and privately owned more.com (which will soon be purchased by HealthCentral.com.) They purchased at a standardized list of pharmacy items from the online sites, then compared them with the same items at the local CVS store.

They found numerous problems with the online services. Using the search engines to find specific items required the shopper to try typing in several variations of a brand or item name since results were either too few or too numerous. Web site errors at Drugemporium.com (owned by HealthCentral.com) and Walgreens.com forced the user to stop shopping and try again later before an order could be processed. Calling the toll-free help lines resulted in long waiting time, followed by scant insight into a reason for the error and no solution to the problem. A discrepancy was found between the online invoice and the delivery invoice from Drugemporium.com. Most of the online pharmacies offered house brand savings (Drugemporium.com also offered several coupons), and all charged $3.50 - $4.45 for delivery in up to 5 business days. Comparatively, at the local bricks-and-mortar drugstore, consumers can purchase and walk out with the same name-brand items for only about 5% to 10% more in cost.

Their conclusion -- online drug sales sites still have lots of work to do.

Irving Levin and Associates conducted a survey of online pharmaceutical sites. The survey compares publicly traded companies PlanetRx.com, HealthCentral.com, and drugstore.com with real world stores CVS.com and Walgreens, and privately owned more.com (which will soon be purchased by HealthCentral.com.) They purchased at a standardized list of pharmacy items from the online sites, then compared them with the same items at the local CVS store.

They found numerous problems with the online services. Using the search engines to find specific items required the shopper to try typing in several variations of a brand or item name since results were either too few or too numerous. Web site errors at Drugemporium.com (owned by HealthCentral.com) and Walgreens.com forced the user to stop shopping and try again later before an order could be processed. Calling the toll-free help lines resulted in long waiting time, followed by scant insight into a reason for the error and no solution to the problem. A discrepancy was found between the online invoice and the delivery invoice from Drugemporium.com. Most of the online pharmacies offered house brand savings (Drugemporium.com also offered several coupons), and all charged $3.50 - $4.45 for delivery in up to 5 business days. Comparatively, at the local bricks-and-mortar drugstore, consumers can purchase and walk out with the same name-brand items for only about 5% to 10% more in cost.

Physicians Not Yet Interested in Patient Email

Description: 

Medem, a patient-physician e-health network founded by the nation's leading medical specialty societies and the American Medical Association (AMA), released findings from its October 2000 survey of over 700 physicians. The survey showed that the number of physician practice Web sites and usage of physician-patient e-mail continue to grow steadily.

Results from the study also show that physicians seem to substantially underestimate the amount of Internet use by their patients as well as underestimate their patients' interest in online communications with their own doctor. Physicians believe that the vast majority of their patients have no interest in communicating with them online, contrary to nearly every national survey showing that the overwhelming majority of patients with Internet access would highly value online access to their physician.

The survey found that:

* Email remains the primary reason that physicians use the Internet, but only 10% of respondents communicate with patients using e-mail.

* Over 50% of physicians said security and liability as a primary detriment to e-mail use.

* About half of physicians surveyed said they would be more interested in using e-mail to communicate with patients if they were reimbursed for it.

* 79% of respondents claim to have offices that are "Internet enabled," up from 69% six months ago.

* Over 50% of physicians actively discourage Internet use in their office due to fears of wasted time.

Medem, a patient-physician e-health network founded by the nation's leading medical specialty societies and the American Medical Association (AMA), released findings from its October 2000 survey of over 700 physicians. The survey showed that the number of physician practice Web sites and usage of physician-patient e-mail continue to grow steadily.

Results from the study also show that physicians seem to substantially underestimate the amount of Internet use by their patients as well as underestimate their patients' interest in online communications with their own doctor. Physicians believe that the vast majority of their patients have no interest in communicating with them online, contrary to nearly every national survey showing that the overwhelming majority of patients with Internet access would highly value online access to their physician.

New Zealand Issues Regs for Internet Drug Sales

Description: 

New regulations in New Zealand will prohibit sales overseas of prescription medicines to individuals who do not have a prescription from a New Zealand authorized prescriber. The requirement to have a New Zealand based prescription will restrict the ability of overseas consumers to purchase medicines from New Zealand pharmacies which would require medical supervision to use safely. The regulations were issued in response to a growing number of Internet pharmacy sites (at least 30 in New Zealand) that are involved in Internet drug sales to people overseas.

The move follows a court case late last year which highlighted a limitation in the New Zealand law allowing such sales to occur to overseas customers. It has always been illegal for New Zealand pharmacists, GP's or any other medical practitioners to provide prescription medicines to New Zealand consumers over the internet, or by any other means, without evidence of a written prescription by a NZ registered practitioner. However, that same protection had not been available to overseas consumers.

The Medical Council of New Zealand also has strict guidelines about doctors prescribing medicines over the internet. These guidelines require the doctor and patient to have met on at least one occasion, and for the patient to be under the care of that doctor.

New regulations in New Zealand will prohibit sales overseas of prescription medicines to individuals who do not have a prescription from a New Zealand authorized prescriber. The requirement to have a New Zealand based prescription will restrict the ability of overseas consumers to purchase medicines from New Zealand pharmacies which would require medical supervision to use safely. The regulations were issued in response to a growing number of Internet pharmacy sites (at least 30 in New Zealand) that are involved in Internet drug sales to people overseas.

The move follows a court case late last year which highlighted a limitation in the New Zealand law allowing such sales to occur to overseas customers. It has always been illegal for New Zealand pharmacists, GP's or any other medical practitioners to provide prescription medicines to New Zealand consumers over the internet, or by any other means, without evidence of a written prescription by a NZ registered practitioner. However, that same protection had not been available to overseas consumers.

SSA Offers Medicare Card Replacement Online

Description: 

People who get Medicare benefits need a Medicare card to show to medical treatment sources to obtain services. Social Security currently processes about 750,000 requests a year for replacement cards from beneficiaries. They have now created an online form to allow beneficiaries to request a Medicare card to replace cards which were lost, stolen, destroyed or not received. The card will be mailed within 30 days after the online request.

Information needed for the online request:

- Name as it appears on the most recent Social Security card
- Social Security Number
- Date and place of birth
- Mother's maiden name
- Phone number in case they need to contact you about your request
- E-mail address (optional)
- Last payment amount or the month and year of last payment received for benefits paid in the last 12 months

People who get Medicare benefits need a Medicare card to show to medical treatment sources to obtain services. Social Security currently processes about 750,000 requests a year for replacement cards from beneficiaries. They have now created an online form to allow beneficiaries to request a Medicare card to replace cards which were lost, stolen, destroyed or not received. The card will be mailed within 30 days after the online request.

Information needed for the online request:

- Name as it appears on the most recent Social Security card
- Social Security Number
- Date and place of birth
- Mother's maiden name
- Phone number in case they need to contact you about your request
- E-mail address (optional)
- Last payment amount or the month and year of last payment received for benefits paid in the last 12 months

Adobe Creates Web Accessibility Tools for PDF File

Description: 

Many documents on government and educational institution Web sites are available only in PDF format. Adobe's PDF format allows people with different computer systems to share documents in a way in which everyone, no matter what computer hardware or software they use, will see the document exactly as it was originally formatted. The documents preserve column and photo layouts and other things that may not otherwise show up exactly the same if you share word processing files or view information on Web pages.

These documents often contain information which is vitally important to people looking for long term care information, government services and reports, or medical research. Unfortunately, PDF files are not accessible to everyone who uses the Internet. The use of PDF requires the user to download a software program to their local computer, so people accessing the Web without a computer, like people using WebTV, are unable to use the software. Another problem is that people who use "text readers," which "read" a Web page to a blind or sight-impaired person, have been unable to read PDF files.

Adobe has addressed this problem, and also made things easier for anyone who is uncomfortable with the process of downloading software. They now have created a Web-accessible PDF Accessibility Tool. This tool will "read" the contents of a PDF file on the Web, and convert it to a single column in HTML, which should be readable by anyone using any Web browser. The page will lose its formatting, and illustrations may be lost, but at least the information will be accessible to everyone.

Adobe has created a Web site where you can type in the URL where the PDF file you want to read is located, and it will return you to a simple Web page where you can read the contents.

Many documents on government and educational institution Web sites are available only in PDF format. Adobe's PDF format allows people with different computer systems to share documents in a way in which everyone, no matter what computer hardware or software they use, will see the document exactly as it was originally formatted. The documents preserve column and photo layouts and other things that may not otherwise show up exactly the same if you share word processing files or view information on Web pages.

These documents often contain information which is vitally important to people looking for long term care information, government services and reports, or medical research. Unfortunately, PDF files are not accessible to everyone who uses the Internet. The use of PDF requires the user to download a software program to their local computer, so people accessing the Web without a computer, like people using WebTV, are unable to use the software. Another problem is that people who use "text readers," which "read" a Web page to a blind or sight-impaired person, have been unable to read PDF files.

Government Posts Internet Fraud Complaint Center

Description: 

Many of the fraud schemes already present in the "real" world can now be found on the Internet - fraudulent investment offerings, multi-level marketing schemes and failure-to-render scams (a favorite of unprincipled participants of online auctions). The crucial difference in fraud committed over the Internet is that the perpetrator can vanish, pulling down a Web site in seconds, leaving consumers wondering who or where to turn to for help.

In response to this growing concern, the Federal Bureau of Investigation (FBI) and the National White Collar Crime Center (NW3C) joined forces in a unique partnership to aid and protect consumers in this largely unregulated environment. The Internet Fraud Complaint Center (IFCC) is the result of that venture. This Web site provides a mechanism for victims of Internet fraud to report fraud on-line-where it occurred-to the appropriate law enforcement and regulatory authorities.

If you believe you are a victim of Internet fraud, you can use this web site to report the incident. It is important that you keep any evidence you may have related to your complaint, including canceled checks, credit card receipts, phone bills, faxes, pamphlets or brochures, mailing envelopes, certified or other mail receipts, a printed copy of a Web site, chat room, or newsgroup text, or similar items. Keep items in a safe location until you are requested to provide them for investigative or prosecutive evidence. If requested to provide evidence, send copies only, not originals.

Many of the fraud schemes already present in the "real" world can now be found on the Internet - fraudulent investment offerings, multi-level marketing schemes and failure-to-render scams (a favorite of unprincipled participants of online auctions). The crucial difference in fraud committed over the Internet is that the perpetrator can vanish, pulling down a Web site in seconds, leaving consumers wondering who or where to turn to for help.

In response to this growing concern, the Federal Bureau of Investigation (FBI) and the National White Collar Crime Center (NW3C) joined forces in a unique partnership to aid and protect consumers in this largely unregulated environment. The Internet Fraud Complaint Center (IFCC) is the result of that venture. This Web site provides a mechanism for victims of Internet fraud to report fraud on-line-where it occurred-to the appropriate law enforcement and regulatory authorities.

SSA Unveils Online Social Security Benefits Calculator

Description: 

The Social Security Administration (SSA) has unveiled a new online Social Security Retirement Planner. This planner allows users to compute estimates of future Social Security benefits online. Because of privacy concerns, the planner is not linked to the active SSA databases, but requires users to input salary information used for its calculations. The calculator then computes the estimated monthly benefit for early retirement at age 62, for retirement at the "Normal Retirement Age" (65-67, depending on the year of birth), and if retirement is postponed until age 70. Benefits can be calculated either in current or future dollars.

There are three versions of the calculator. A "Quick" version computes future benefits from current earnings, by making an assumption that earnings will stay at that level long enough to qualify for benefits. An "Online" version allows the user to input actual historical salary amounts for each year for a more accurate estimate. A "Detailed" version allows the user to download a program which can make the most accurate predictions, including disability and death benefits.

The Social Security Administration (SSA) has unveiled a new online Social Security Retirement Planner. This planner allows users to compute estimates of future Social Security benefits online. Because of privacy concerns, the planner is not linked to the active SSA databases, but requires users to input salary information used for its calculations. The calculator then computes the estimated monthly benefit for early retirement at age 62, for retirement at the "Normal Retirement Age" (65-67, depending on the year of birth), and if retirement is postponed until age 70. Benefits can be calculated either in current or future dollars.

Online Insurance Applications Leave Personal Data Exposed

Description: 

SelectQuote.com offers an online process to apply for life insurance, but the process didn't work very well this week. Applicants who tried to input personal information into an online form found that the information input by a previous applicant was still showing on what should have been a blank input form. The company said the problem emerged when they tried to fix another problem, and emphasized that only about 20 users were affected. They also said the problem has now been corrected. Even so, this was bad publicity for SelectQuote, since users are understandably worried about protecting the privacy of information they provide online.

SelectQuote.com offers an online process to apply for life insurance, but the process didn't work very well this week. Applicants who tried to input personal information into an online form found that the information input by a previous applicant was still showing on what should have been a blank input form. The company said the problem emerged when they tried to fix another problem, and emphasized that only about 20 users were affected. They also said the problem has now been corrected. Even so, this was bad publicity for SelectQuote, since users are understandably worried about protecting the privacy of information they provide online.

SSA Publishes Email Newsletter About Social Security Benefits

Description: 

The Social Security Administration (SSA) has created an email newsletter to keep beneficiaries and professionals up-to-date on Social Security news. They include news about changes in laws and regulations, Medicare, retirement benefits, survivors benefits, disability benefits, and more.

The Social Security Administration (SSA) has created an email newsletter to keep beneficiaries and professionals up-to-date on Social Security news. They include news about changes in laws and regulations, Medicare, retirement benefits, survivors benefits, disability benefits, and more.